Acorns: Show Your Potential

The problem:

We’ve been told that we’re only allowed to talk about money once we’ve “made it.”

What we did:

Built a campaign that celebrates real Acorns customers in the middle of their money journeys. They’re not worried about where they are. They’re focused on where they’re going.

Creative Director: Patrick Figueroa
Director: Spencer Susser
Production: Bob Industries
Design: Meg Sarvepalli